Any business who invests in SEO and PPC for digital marketing requires landing pages designed specifically to the ad links they publish. Directing users to your homepage with the help of ad links has a very low rate of visitor converts.
On the contrary, if users are redirected to a page specific to what the ad links promptly, then the probability of turning those visitors into solid leads escalates by multiple folds. This observation is based on a simple fact that the attention span of users is very short and if they don’t see what they are looking for within seconds of landing on a page, then you lose them as customers.
The basic designing of a landing page is similar to a normal webpage except for one major difference. The purpose and target of a landing page are to push visitors to take action and complete the task you have intended for them, which could be filling up a form, clicking a button or calling you. A higher focus is also given in creating a good experience for users with awe-inspiring design concepts.
The header is the foremost aspect of a Landing Page. Therefore, our prime focus remains on creating a highly appealing header for the page which will keep your visitors stuck to your website. Another very important aspect is the personalization of the landing page. We personalize the landing page on the basis of the visitor’s history, demographics, geo-location, etc.
We produce visually appealing and interactive landing pages that are intuitive and simple to navigate. Your visitors are going to be only one step off from turning into your customers.